by Fulcrum SaaS | Feb 23, 2022 | Customer Data Platforms, Third-Party Cookies
The Elephant in the Room On February 2nd, Meta (formerly known as Facebook) had its fourth quarter earnings call. Meta beat its revenue estimate and just missed its earnings per share by 7%, yet the stock took a 25% hit, wiping out about $232B of market value. What’s...
by Fulcrum SaaS | Feb 2, 2022 | Customer Data Platforms, Customer Retention
Sometimes we need to be reminded that the things WE ALREADY HAVE ARE MORE VALUABLE than the things we want. This is absolutely true when applied to customer retention versus customer acquisition in the digital marketing world. If you ask any marketer about their...
Recent Comments